


Rick Hendrick City Chevrolet, located in Charlotte, NC, has the largest inventory of new and used vehicles in the Charlotte area. Sparkhead Studios was hired to take photography of operations and equipment for the dealership, then design promotional products tied around the 50th anniversary in 2015. The “Then and Now” collage that featured vintage images of cars and the dealership from the 60’s to present day was transferred to a car hood for display at the dealership. In addition, Sparkhead Studios was brought on to design T-shirts and other products for the Queen City Corvette division.